Rambler to shed TV in favour of Internet

Russian internet-holding Rambler got 23 million dollars from the sale of the Rambler-TV to Prof-Media. 0.43 percent of the Russian population and 1.9 of the population of St. Petersburg watched the Rambler-TV channel. The TV channel was purchased in the interests of the 2x2 channel that belongs to Prof-Media, which will broadcast in St. Petersburg on the Rambler frequency. Despite the decent growth rate, Rambler's TV division ran at a loss. The company could direct the resources it would release to the development of its Internet projects that are losing popularity; the share of Rambler's search traffic falls year on year and just recently the company lost one of its leading IT managers.