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Mail.ru wants users to grow attached to its services

Mail.ru general director Dmitry Grishyn said in an interview with Computerra journal that he is closely watching the development of his Western competitors – Google, Microsoft, and possibly Yahoo! In his view, the best business model is to have users to accumulate personal information on your portal, such as photo albums, blogs, and other services. Such people are much harder to lure for competitors. Mail.ru marketing director Anna Artamonova has confirmed that Mail.ru services are designed in such a way as to get users to grow attached to them, unlike LiveJourna.com with its English-language interface. Dmitry Grishyn also said that instant messaging is the only area where Mail.ru does not have a lead, but is second with its Mail.ru Agent messenger.

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