IMHO buys 2 years of advertising rights from Vzglyad.ru

In 2007 and 2008 the agency IMHO VI (Video International group of companies) will have exclusive rights to sell advertising space on the premium banner positions of Vzglyad.ru. Based on the results of a survey of the portal's readership conducted as part of the TNS Web Index project, the agency hopes to get its clients' ads across to the most affluent segment of Internet users. The survey suggests that the publication's monthly readership in Moscow exceeds one million visitors, of whom 39 percent are specialists, 23 percent managers, and 15 percent students. Notably, among online publications Vzglyad has the highest index in the group of managers, which is determined as a ratio between the percentage of managers among the publication's target readership and the percentage of managers in the population of Moscow.