.Ru users buy books without a thought for how they smell
Roman Yaroslavtsev, Webplanet.ru
According to research conducted by
ROMIR Monitoring, books and stationery products are the most popular purchases made over the Internet by Russians; 56% of Internet users have acquired these items. Second comes household appliances (40%) and then computers (39%). Fourth come music CDs and software, with 28% each and fifth – cosmetics and perfumery (20%), along with cinema, theatre and concert tickets. Food products come right at the end of the list (9%). The most popular Internet book stores are
Ozon.ru (40%) and
Bolero (15%). The main form of payment is cash to a courier (74%), followed by credit cards (10%). Only 8% of users have used electronic payment systems.